Free · Live online · 90 minutes
Jake Carter builds his nutrition plan live, straight from his symptoms, so you can do the same for your own clients and have a better answer than "ask your doctor".

He's hitting his sessions. His protein's up. His program's sound. And four months in, his belly hasn't moved and his lifts have gone backwards.
Then he asks you between sets: "Should I just go on test?" His mate's on it and looks great. He's already taking a "test booster" and ashwagandha from the supplement shop. He's pasted his bloods into ChatGPT and it said "consider TRT". And you hear yourself say "that's one for your doctor".
Next week a telehealth clinic writes the script after a nine-minute call. Nobody looks at why his testosterone dropped in the first place, and nobody's watching what happens next. Including you.
Belly fat that won't shift while his arms stay lean. A crash after carbs. Snoring. Waking at 2am wide awake. No drive in the morning. That's a pattern, and in an overweight man it usually points to things that fall well before his testosterone does. Fix the order and the number often moves on its own. The clinic treats the number. You can treat the man.
Free · Live online · 90 minutes ·
Free · Live online · 90 minutes ·
The questions that tell you whether his stall is driven by blood sugar, a fatty liver, poor sleep or stress, and why those usually come before his testosterone.
The five-stage sequence IOH teaches its practitioners: nourish, restore, defend, regulate, optimise. Get the order right and his body has a chance to fix the number itself.
Protein set to his lean mass, meals and timing, what comes out for now and why, built on screen from his symptoms. So you can build the same plan for your own clients, get them the result, and keep them instead of losing them to the clinic.
What a GLP-1 does to his appetite and his muscle, what TRT doesn't fix, what's really in the "test booster" he bought, and the questions to ask about anything he's injecting. You record it and plan around it; you never prescribe.
What a coach can say and do from a wellness perspective, the signs that mean refer, and how to send him back to a prescriber with a specific question instead of a shrug.
Free · Live online · 90 minutes ·
A teaching case built from the clients coaches bring to IOH most often. 44, about fifteen kilos over, wants to build muscle. Trains four times a week. His testosterone came back "in range". He's booked a telehealth call about TRT for next week.
What they tell you
By the end you'll know what's really leading, what to fix first, and what his plan looks like.
Free · Live online · 90 minutes ·
Free · Live online · 90 minutes ·

Jake started on the gym floor at 16. He over-trained until he bulged a disc, then tore his shoulder, and lost the training that made him who he was. Nutrition and reading what was going on inside his own body got him back.
He founded the Institute of Health in 2021 to teach coaches and practitioners what their certs left out: how to read what's going on under the skin, and what to fix first.
Free · Live online · 90 minutes ·
A personal trainer, a medical doctor and a dietitian, in their own words.
There’s few in this industry that can come close to matching [Jake]Simon Dutton, Personal Trainer
As a medical doctor, I have learnt more nutrition from you in the last 2 weeks than 8 years of medical schoolDr Wells, Medical Doctor
I’m a qualified dietician with over 15 years experience, I’ve now been able to change the way I work completelyTess, Dietician
Free · Live online · 90 minutes ·
Every week a coach tells me a client asked "should I go on test?" and they didn't know what to say. That's not on you. Nobody taught you.
I'm not against TRT. Some men need it. But most of the overweight men asking for it have a problem that comes first, and a coach who knows the order can make a real difference before anyone writes a script.
Bring one client to this session in your head. You'll leave knowing what to do with him.
Jake
Free · Live online · 90 minutes ·
Yes. The masterclass is free and live on Zoom. Register once and your link works for any session.
No. This session works from symptoms and a nutrition plan. Jake will show you where testing fits and when it's worth it.
You can talk about it from a wellness perspective, and you can build a nutrition and training plan. You don't diagnose and you don't prescribe. Jake covers exactly where the line is, and when to send a client back to his doctor.
No. Some men need it. This is about the man who's been offered it without anyone asking why his testosterone dropped.
At the end Jake will explain IOH's pathway for coaches who want the full qualification. It's there if you want it. The training stands on its own either way.
The masterclass is live, so come to the session you registered for. If you miss it, your Zoom link works for the next one too.
At the end Jake will explain IOH's pathway for coaches who want the full qualification. It's there if you want it. The training stands on its own either way.
Coach mostly women? Jake runs a separate women's health masterclass on the stalled female client over 40. See The Stalled Female Client Masterclass
Free live masterclass with Jake Carter.